Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK 1996 - United States House of Representatives Offices and Issue Campaigns - Seastrand Andrea H. - "Big-CA22" 1996-01-01 1996-01-01 Seastrand, Andrea H. http://rightsstatements.org/vocab/NKC/1.0/ eng 104th (1995-1997) Julian P. Kanter Political Commercials Collection Coldstorage 1: Series PCC-KANTER-HOR, Carl Albert Center Archives, Burton Hall https://arc.libraryhost.com/repositories/3/resources/769 P-1406-65905 https://jones-2.s3.amazonaws.com/Julian%20P.%20Kanter%20Political%20Commercials%20Collection,%201942-2016/United%20States%20House%20of%20Representatives%20Offices%20Campaign%20Ads,%201963-2016/P-1406-65905_thumbnail.jpg https://arc.libraryhost.com/repositories/3/archival_objects/886399 https://vimeo.com/1076476031 advertising campaigns Labor laws and legislation Sipple Strategic Communications 1 Video The 1996 political TV ad from Republican Party candidate Andrea H. Seastrand attacks her opponent Walter Capps by portraying him negatively in association with union bosses and overspending. The ad uses intense and bold imagery, often with dark backgrounds and critical captions, suggesting that Capps is excessively influenced by labor unions and is liberal with spending, undermining political reforms. The frames emphasize these points with terms like "Big Money, Big Lies, Big Liberals," aligning Capps with unfavorable political behaviors. MovingImage