Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK 1994 - U.S. House of Representatives - James Bernard - Longley - "Taxes" 1994-01-01 1994-01-01 Longley, James Bernard http://rightsstatements.org/vocab/NKC/1.0/ eng 103rd (1993-1995) Julian P. Kanter Political Commercials Collection Coldstorage 1: Series PCC-KANTER-HOR, Carl Albert Center Archives, Burton Hall https://arc.libraryhost.com/repositories/3/resources/769 P-1278-56363 https://jones-2.s3.amazonaws.com/Julian%20P.%20Kanter%20Political%20Commercials%20Collection,%201942-2016/United%20States%20House%20of%20Representatives%20Offices%20Campaign%20Ads,%201963-2016/P-1278-56363_thumbnail.jpg https://arc.libraryhost.com/repositories/3/archival_objects/879102 https://vimeo.com/1069781469 advertising campaigns Roger Williams Advertising 1 Video In the 1994 presidential campaign ad for James Bernard Longley, the Republican candidate poignantly illustrates his stance on tax reform by using a series of visuals involving a dollar bill. Throughout the ad, Longley is seen tearing, burning, and holding damaged dollar bills, powerfully symbolizing the negative impacts of high taxes and government overspending on ordinary citizens. His serious tone and dramatic visuals underscore his message against the fiscal policies of the current administration. MovingImage Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK 1994 - U.S. House of Representatives - James Bernard - Longley - "Straight Talk" 1994-01-01 1994-01-01 Longley, James Bernard http://rightsstatements.org/vocab/NKC/1.0/ eng 103rd (1993-1995) Julian P. Kanter Political Commercials Collection Coldstorage 1: Series PCC-KANTER-HOR, Carl Albert Center Archives, Burton Hall https://arc.libraryhost.com/repositories/3/resources/769 P-1278-56365 https://jones-2.s3.amazonaws.com/Julian%20P.%20Kanter%20Political%20Commercials%20Collection,%201942-2016/United%20States%20House%20of%20Representatives%20Offices%20Campaign%20Ads,%201963-2016/P-1278-56365_thumbnail.jpg https://arc.libraryhost.com/repositories/3/archival_objects/879104 https://vimeo.com/1069781706 advertising campaigns 1 Video In the 1994 TV ad campaign, Republican candidate James Bernard Longley focuses on the heavy tax burdens faced by American families. He emphasizes the adverse impacts of taxes on family life and financial autonomy, drawing from personal and general public experiences. Longley advocates for significant tax reforms to alleviate these stresses, presenting a serious, concerned demeanor against Maine and American flag backdrops. This earnest approach highlights his commitment to reducing fiscal pressures on families. MovingImage Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK 1994 - U.S. House of Representatives - James Bernard - Longley - "People First" 1994-01-01 1994-01-01 Longley, James Bernard http://rightsstatements.org/vocab/NKC/1.0/ eng 103rd (1993-1995) Julian P. Kanter Political Commercials Collection Coldstorage 1: Series PCC-KANTER-HOR, Carl Albert Center Archives, Burton Hall https://arc.libraryhost.com/repositories/3/resources/769 P-1278-56364 https://jones-2.s3.amazonaws.com/Julian%20P.%20Kanter%20Political%20Commercials%20Collection,%201942-2016/United%20States%20House%20of%20Representatives%20Offices%20Campaign%20Ads,%201963-2016/P-1278-56364_thumbnail.jpg https://arc.libraryhost.com/repositories/3/archival_objects/879103 https://vimeo.com/1069781585 advertising campaigns 1 Video The 1994 political ad for Republican James Bernard Longley features him engaging with Maine locals, veterans, and addressing various audiences to highlight his commitment to traditional Maine values, community service, and practical leadership. The ad showcases Longley���������s eloquence, confidence, and respect for his roots, positioning him as a trustworthy candidate dedicated to Maine's future. MovingImage Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK 1994 - U.S. House of Representatives - James Bernard - Longley - "Du What I Say" 1994-01-01 1994-01-01 Longley, James Bernard http://rightsstatements.org/vocab/NKC/1.0/ eng 103rd (1993-1995) Julian P. Kanter Political Commercials Collection Coldstorage 1: Series PCC-KANTER-HOR, Carl Albert Center Archives, Burton Hall https://arc.libraryhost.com/repositories/3/resources/769 P-1278-56366 https://jones-2.s3.amazonaws.com/Julian%20P.%20Kanter%20Political%20Commercials%20Collection,%201942-2016/United%20States%20House%20of%20Representatives%20Offices%20Campaign%20Ads,%201963-2016/P-1278-56366_thumbnail.jpg https://arc.libraryhost.com/repositories/3/archival_objects/879105 https://vimeo.com/1069781849 advertising campaigns 1 Video The 1994 Republican political ad targets Dennis Dutremble, portraying him as hypocritical on tax policy. The ad repeatedly showcases scenes where Dutremble speaks against tax increases while contrasting these statements with evidence of his votes for significant tax hikes in Maine, emphasizing the discrepancy between his words and actions. MovingImage Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK 1996 - U.S. House of Representatives - James Bernard - Longley - "Defense Jobs" 1996-01-01 1996-01-01 Longley, James Bernard http://rightsstatements.org/vocab/NKC/1.0/ eng 104th (1995-1997) Julian P. Kanter Political Commercials Collection Coldstorage 1: Series PCC-KANTER-HOR, Carl Albert Center Archives, Burton Hall https://arc.libraryhost.com/repositories/3/resources/769 P-1421-66593 https://jones-2.s3.amazonaws.com/Julian%20P.%20Kanter%20Political%20Commercials%20Collection,%201942-2016/United%20States%20House%20of%20Representatives%20Offices%20Campaign%20Ads,%201963-2016/P-1421-66593_thumbnail.jpg https://arc.libraryhost.com/repositories/3/archival_objects/877631 https://vimeo.com/1069839013 advertising campaigns 1 Video In the 1996 political campaign ad, Republican candidate James Bernard Longley emphasizes his commitment to preserving jobs in Maine's defense sector. Various scenes show Longley passionately advocating in Congress, speaking at public events, and discussing naval contracts, all highlighting his dedication to securing and expanding employment opportunities in Maine. MovingImage