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    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Attaboy"</dcterms:title>
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    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Log Cabin"</dcterms:title>
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    <dcterms:created>1996-01-01</dcterms:created>
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    <dcterms:description>In his 1996 presidential campaign ad, Republican Mark Neumann focused on fiscal responsibility, advocating for a balanced budget while protecting Social Security and Medicare. Through a series of scenes featuring evocative speeches at podiums and direct appeals to the camera, Neumann pledged to prioritize America's financial health without compromising on commitments to seniors and future generations.</dcterms:description>
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    <dcterms:provenance>Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK</dcterms:provenance>
    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Counselor"</dcterms:title>
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    <dcterms:created>1996-01-01</dcterms:created>
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    <dcterms:description>The 1996 political ad for Republican Mark Neumann subtly implies allegations of wealth accumulation through dubious political activities, visually represented by a luxurious mansion by a lake. This imagery appears crafted to fuel voters' skepticism about political integrity and tilt support away from established political figures perceived as corrupt.</dcterms:description>
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    <dcterms:provenance>Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK</dcterms:provenance>
    <dcterms:title>1996 - U.S. House of Representatives - Mark - Neumann - "Math Teacher"</dcterms:title>
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    <dcterms:description>In the 1996 political TV ad, Republican candidate Mark Neumann, a former math teacher, expresses frustration while debunking opponents��������� false claims that budget increases were cuts. Throughout the scenes, he corrects these misleading statements at various podiums, emphasizing the importance of accurate arithmetic in political discussions and urging better math education for politicians.</dcterms:description>
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    <dcterms:provenance>Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK</dcterms:provenance>
    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Bars"</dcterms:title>
    <dcterms:date>1996-01-01</dcterms:date>
    <dcterms:created>1996-01-01</dcterms:created>
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    <dcterms:description>In Mark Neumann's 1996 political ad, various frames target Lydia Spotswood, accusing her of corruption related to project funding. The ad displays multiple accusations against Spotswood through text overlays, emphasizing that she is the wrong choice for Congress, while somber music plays, reinforcing the negative message.</dcterms:description>
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    <dcterms:provenance>Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK</dcterms:provenance>
    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Medicare"</dcterms:title>
    <dcterms:date>1996-01-01</dcterms:date>
    <dcterms:created>1996-01-01</dcterms:created>
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    <dcterms:format>1 Video</dcterms:format>
    <dcterms:description>In a 1996 campaign ad, Republican candidate Mark Neumann addresses concerns about Medicare's future. The ad features several elderly individuals watching news reports and political endorsements on TV, each showing concern about Medicares financial issues. Neumann is portrayed as a confident advocate for a Republican plan aimed at reforming and saving Medicare, garnering support from worried seniors depicted in the ad.</dcterms:description>
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    <dcterms:provenance>Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK</dcterms:provenance>
    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Phone"</dcterms:title>
    <dcterms:date>1996-01-01</dcterms:date>
    <dcterms:created>1996-01-01</dcterms:created>
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    <dcterms:description>In the 1996 ad for Mark Neumann, various pairs of citizens are shown discussing their disillusionment with existing political candidates and tactics. Throughout the ad, each duo concludes that despite being bombarded with negative ads and misleading tactics by others, Mark Neumann is the preferable choice for president, citing his integrity and political stance as reasons for their support.</dcterms:description>
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    <dcterms:provenance>Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK</dcterms:provenance>
    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Proud"</dcterms:title>
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    <dcterms:created>1996-01-01</dcterms:created>
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    <dcterms:description>The 1996 political TV ad for Republican candidate Mark Neumann focuses on his commitment to fiscal responsibility. Scenes include Neumann at various professional settings advocating for budget reform, displaying savings achieved from his budget, and emphasizing his dedication as a leader fighting against government overspending. Neumann is portrayed addressing both audiences and Congress, underlining his principled stance on controlling government expenditure.</dcterms:description>
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    <dcterms:provenance>Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK</dcterms:provenance>
    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Log Cabin"</dcterms:title>
    <dcterms:date>1996-01-01</dcterms:date>
    <dcterms:created>1996-01-01</dcterms:created>
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    <dcterms:description>In his 1996 campaign ad, Republican Mark Neumann focuses on his congressional role, advocating for fiscal responsibility and underscoring a dedication to protecting Social Security and Medicare. Throughout the ad, Neumann, positioned in formal settings like at a podium or desk, repeatedly emphasizes his commitment to America's seniors and future generations.</dcterms:description>
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    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Close"</dcterms:title>
    <dcterms:date>1996-01-01</dcterms:date>
    <dcterms:created>1996-01-01</dcterms:created>
    <dcterms:creator>Neumann, Mark</dcterms:creator>
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    <dcterms:description>In the 1996 political TV ad for Mark Neumann, scenes depict him criticizing his opponent Lydia Spotswood's voting record and emphasizing key campaign themes like family values and voter responsibility. Neumann, addressing the audience directly, called for attention to national future prospects and the importance of making informed electoral choices.</dcterms:description>
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    <dcterms:provenance>Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK</dcterms:provenance>
    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Kids"</dcterms:title>
    <dcterms:date>1996-01-01</dcterms:date>
    <dcterms:created>1996-01-01</dcterms:created>
    <dcterms:creator>Neumann, Mark</dcterms:creator>
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    <dcterms:relation>Julian P. Kanter Political Commercials Collection</dcterms:relation>
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    <dc:type>advertising campaigns</dc:type>
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    <dcterms:contributor>Stephen Clouse and Associates</dcterms:contributor>
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    <dcterms:description>In his 1996 presidential campaign ad, Mark Neumann focuses on the future and safety of children, advocating for fiscal responsibility and educational reform. He earnestly addresses voters as a concerned father from various personal settings, including parks and beside an American flag, highlighting family values and hope for a prosperous future.</dcterms:description>
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    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Phone"</dcterms:title>
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    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Bars"</dcterms:title>
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    <dcterms:description>In Mark Neumann's 1996 campaign ad, Lydia Spotswood is targeted and cast in a negative light, accused of corruption and fiscal irresponsibility in Congress. The ad utilizes critical text and narration to emphasize her alleged misuse of taxpayer dollars, thereby attacking her candidacy and questioning her integrity.</dcterms:description>
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    <dcterms:description>In Mark Neumann's 1996 political ad, the Republican candidate and former math teacher expresses visible frustration at a podium, debunking opponents��������� false claims about budget cuts. He emphasizes their poor math skills and misunderstandings, advocating for basic math education to rectify misrepresentations of fiscal policy and spending debates.</dcterms:description>
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    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Attaboy"</dcterms:title>
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    <dcterms:description>In the 1996 campaign ad, Republican Mark Neumann emphasized his staunch commitment to slashing government waste and excessive spending. Throughout various scenes, Neumann is depicted passionately advocating for fiscal responsibility at press conferences, reviewing budget documents scrupulously, and addressing supportive crowds. His dedication to financial prudence is highlighted as a central theme of his presidential bid.</dcterms:description>
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    <dcterms:description>The 1996 campaign ad for Republican candidate Mark Neumann highlights his commitment to fiscal responsibility. Scenes include Neumann analyzing budget documents, addressing Congress, and speaking at various events, emphasizing budget cuts and reduced government spending. His strong leadership on these issues is underscored by enthusiastic public and legislative support.</dcterms:description>
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    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Mom"</dcterms:title>
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    <dcterms:description>In a 1996 political TV ad for Republican Mark Neumann's presidential campaign, his mother and several middle-aged women speak about his dedication to integrating integrity into politics and preserving Medicare. They refute negative campaign ads in a series of heartfelt testimonials, aiming to showcase Neumanns commitment and values in a homely setting.</dcterms:description>
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    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Counselor"</dcterms:title>
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    <dcterms:description>The 1996 political TV ad for Mark Neumanns congressional campaign highlighted the opulent lifestyle of his opponent Spotswood, suggesting it derived from corrupt practices during her tenure on the city council. Through multiple frames focusing on a luxurious mansion, the ad implied that Spotswood's wealth was gained through unethical means.</dcterms:description>
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    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Proud"</dcterms:title>
    <dcterms:date>1996-01-01</dcterms:date>
    <dcterms:created>1996-01-01</dcterms:created>
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    <dcterms:description>The 1996 political TV ad for Republican candidate Mark Neumann showcases him as a dedicated, fiscally responsible legislator. Throughout various scenes, Neumann is depicted addressing supporters and Congress, reviewing budget documents, and actively working on reducing government waste. His commitment to fiscal conservatism and obtaining bipartisan respect for balanced budgets are emphasized clearly.</dcterms:description>
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    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Counselor"</dcterms:title>
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    <dcterms:description>In his 1996 campaign ad, Republican Mark Neumann accuses his opponent, Spotswood, of unethical financial conduct. The ad portrays Spotswood's luxurious lifestyle, symbolized by a lakefront mansion, suggesting corruption and questioning her integrity. Neumann's ad aggressively promotes his own candidacy while casting significant doubts on Spotswood's ethical standards.</dcterms:description>
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    <dcterms:provenance>Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK</dcterms:provenance>
    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Medicare"</dcterms:title>
    <dcterms:date>1996-01-01</dcterms:date>
    <dcterms:created>1996-01-01</dcterms:created>
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    <dc:type>advertising campaigns</dc:type>
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    <dcterms:format>1 Video</dcterms:format>
    <dcterms:description>In the 1996 Mark Neumann TV ad, various elderly individuals express concerns about the future of Medicare, emphasizing its financial challenges. The ad features scenes with elderly citizens discussing their relief and support for Neumann's proposed reforms aimed at ensuring Medicare's sustainability. Neumann himself advocates for these changes, positioning himself as a protector of senior healthcare benefits.</dcterms:description>
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    <dcterms:provenance>Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK</dcterms:provenance>
    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Medicare - RPW"</dcterms:title>
    <dcterms:date>1996-01-01</dcterms:date>
    <dcterms:created>1996-01-01</dcterms:created>
    <dcterms:creator>Neumann, Mark</dcterms:creator>
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    <dcterms:description>In a 1996 TV ad, Republican Mark Neumann addresses anxieties surrounding Medicare's future. Elderly individuals are seen worriedly discussing and reviewing Medicare details, while a confident Neumann presents his plan for enhancing and safeguarding the program. Scenes underscore the potential benefits of his plan, aligning with senior citizens' concerns.</dcterms:description>
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    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Keep More - Neumann"</dcterms:title>
    <dcterms:date>1996-01-01</dcterms:date>
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    <dcterms:language>eng</dcterms:language>
    <dcterms:temporal>104th (1995-1997)</dcterms:temporal>
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    <dc:type>advertising campaigns</dc:type>
    <dc:subject>Taxation--Law and legislation</dc:subject>
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    <dcterms:description>In a 1996 political TV ad for Republican candidate Mark Neumann, scenes depict a couple repeatedly discussing their financial frustrations at a kitchen table, particularly focusing on high taxes and vetoed tax credits. The ad portrays the couple feeling constrained and burdened by government decisions, highlighting the impact on family budgets and underscoring Neumann's position against high taxes.</dcterms:description>
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    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Log Cabin"</dcterms:title>
    <dcterms:date>1996-01-01</dcterms:date>
    <dcterms:created>1996-01-01</dcterms:created>
    <dcterms:creator>Neumann, Mark</dcterms:creator>
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    <dcterms:language>eng</dcterms:language>
    <dcterms:temporal>104th (1995-1997)</dcterms:temporal>
    <dcterms:relation>Julian P. Kanter Political Commercials Collection</dcterms:relation>
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    <dcterms:identifier>P-1490-73572</dcterms:identifier>
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    <dc:type>advertising campaigns</dc:type>
    <dc:subject>Older people--Medical care--United States</dc:subject>
    <dcterms:contributor>Stephen Clouse and Associates, Inc.</dcterms:contributor>
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    <dcterms:description>In the 1996 campaign ad, Republican Mark Neumann focuses on fiscal responsibility and safeguarding the future. He repeatedly emphasizes his commitment to balancing the budget and protecting Social Security and Medicare to ensure the welfare of seniors and future generations. Throughout the ad, Neumann addresses the audience with confidence and determination from various office settings.</dcterms:description>
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    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Kids"</dcterms:title>
    <dcterms:date>1996-01-01</dcterms:date>
    <dcterms:created>1996-01-01</dcterms:created>
    <dcterms:creator>Neumann, Mark</dcterms:creator>
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    <dcterms:language>eng</dcterms:language>
    <dcterms:temporal>104th (1995-1997)</dcterms:temporal>
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    <dc:type>advertising campaigns</dc:type>
    <dc:subject>Education--United States</dc:subject>
    <dcterms:contributor>Stephen Clouse and Associated Inc.</dcterms:contributor>
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    <dcterms:description>In his 1996 campaign TV ad, Republican Mark Neumann centers on fiscal responsibility and education reform. Through various scenes, Neumann presents himself as dedicated to securing a prosperous future, emphasizing family values and safety for children. He focuses on community engagement and portrays a family-oriented image, understanding voter concerns.</dcterms:description>
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    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "8mm/WI-01"</dcterms:title>
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    <dcterms:created>1996-01-01</dcterms:created>
    <dcterms:creator>Neumann, Mark</dcterms:creator>
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    <dcterms:description>In the 1996 campaign ad for Republican Mark Neumann, scenes of a family joyfully embarking on various vacations symbolize financial stability and quality time together, despite economic challenges. The ad underscores values of family bonding and fiscal responsibility, suggesting Neumann's policies will support similar positive outcomes for American families.</dcterms:description>
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    <dcterms:created>1996-01-01</dcterms:created>
    <dcterms:creator>Neumann, Mark</dcterms:creator>
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    <dcterms:description>The 1996 political TV ad for Republican Party candidate Mark Neumann features a family enjoying a beach vacation, symbolizing the accessibility of cherished, affordable family moments under his proposed economic policies. Scenes emphasize joy, relaxation, and lower taxes contributing to family budget ease. The ad portrays Neumanns commitment to prioritizing policies that support family time and economic relief.</dcterms:description>
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    <dcterms:provenance>Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK</dcterms:provenance>
    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Medicare- Neumann/Milwaukee"</dcterms:title>
    <dcterms:date>1996-01-01</dcterms:date>
    <dcterms:created>1996-01-01</dcterms:created>
    <dcterms:creator>Neumann, Mark</dcterms:creator>
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    <dcterms:language>eng</dcterms:language>
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    <dc:type>advertising campaigns</dc:type>
    <dc:subject>Community health services--United States; Older people--Medical care--United States</dc:subject>
    <dcterms:contributor>Smith and Harroff, Inc.</dcterms:contributor>
    <dcterms:format>1 Video</dcterms:format>
    <dcterms:description>The 1996 political TV ad for Republican candidate Mark Neumann focuses on his commitment to safeguarding Medicare from impending bankruptcy. Featuring scenes of elderly individuals engaging with news about bipartisan efforts and Neumann's specific action plans, the ad aims to evoke emotions of concern and relief among seniors, reinforcing Neumann's role as a protector of vital healthcare benefits. The visuals enhance his platforms reliability and appeal to voters concerned about healthcare security.</dcterms:description>
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    <dcterms:provenance>Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK</dcterms:provenance>
    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Welfare - Neumann/Milwaukee"</dcterms:title>
    <dcterms:date>1996-01-01</dcterms:date>
    <dcterms:created>1996-01-01</dcterms:created>
    <dcterms:creator>Neumann, Mark</dcterms:creator>
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    <dcterms:language>eng</dcterms:language>
    <dcterms:temporal>104th (1995-1997)</dcterms:temporal>
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    <dc:type>advertising campaigns</dc:type>
    <dcterms:contributor>Smith and Harroff, Inc.</dcterms:contributor>
    <dcterms:format>1 Video</dcterms:format>
    <dcterms:description>In his 1996 presidential campaign ad, Republican Mark Neumann fervently advocated for welfare reform. The ad featured various scenes of Neumann speaking at podiums and in an office setting, consistently emphasizing the importance of promoting work over welfare to ensure dignity and progress. He highlighted legislative reform as a key to achieving these goals.</dcterms:description>
    <dcterms:type>MovingImage</dcterms:type>
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    <dcterms:provenance>Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK</dcterms:provenance>
    <dcterms:title>1996 - United States House of Representatives Offices and Issue Campaigns - Neumann Mark - "Reform- Neumann/Milwaukee"</dcterms:title>
    <dcterms:date>1996-01-01</dcterms:date>
    <dcterms:created>1996-01-01</dcterms:created>
    <dcterms:creator>Neumann, Mark</dcterms:creator>
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    <dcterms:language>eng</dcterms:language>
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    <dcterms:relation>Julian P. Kanter Political Commercials Collection</dcterms:relation>
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    <dcterms:format>1 Video</dcterms:format>
    <dcterms:description>In his 1996 political ad, Republican candidate Mark Neumann centers on rigorous Congressional reforms. Featuring Neumann at various venues, he passionately advocates for transparency, fair laws, budget cuts, and reforms that apply equally to all members of Congress, positioning himself as a dedicated leader committed to governmental accountability.</dcterms:description>
    <dcterms:type>MovingImage</dcterms:type>
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