1. 1996 - United States House of Representatives Offices and Issue Campaigns - Latham Thomas Paul (Tom) - "Families" Identifier: P-1484-73104 Contributing Institution: Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK Collection: Julian P. Kanter Political Commercials Collection Title: 1996 - United States House of Representatives Offices and Issue Campaigns - Latham Thomas Paul (Tom) - "Families" Date: 1996-01-01 Creator: Latham, Thomas Paul (Tom) Names: JS Day and Associates Topic: Taxation--Law and legislation Congress: 104th (1995-1997)
2. 1996 - U.S. House of Representatives - Thomas Paul (Tom) - Latham - "People's Choice" Identifier: P-1484-73105 Contributing Institution: Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK Collection: Julian P. Kanter Political Commercials Collection Title: 1996 - U.S. House of Representatives - Thomas Paul (Tom) - Latham - "People's Choice" Date: 1996-01-01 Creator: Latham, Thomas Paul (Tom) Names: JS Day and Associates Congress: 104th (1995-1997)
![["In his 1996 campaign ad, Tom Latham passionately advocates for lower taxes to support Iowa families, emphasizing the necessity of tax cuts to foster family and community growth. Speaking at various events, he consistently promotes tax relief policies aimed at improving the livelihoods of Iowa's households, backed by an approving audience."]](https://jones-2.s3.amazonaws.com/Julian%20P.%20Kanter%20Political%20Commercials%20Collection,%201942-2016/United%20States%20House%20of%20Representatives%20Offices%20Campaign%20Ads,%201963-2016/P-1484-73104_thumbnail.jpg "1996 - United States House of Representatives Offices and Issue Campaigns - Latham Thomas Paul (Tom) - \"Families\"")
![["The 1996 political ad for Tom Latham's congressional campaign depicted various casual conversations among ordinary people in homes and kitchens, discussing political issues and candidates. While maintaining an informal tone, the ad showcased bipartisan appeal and highlighted Latham's diverse policy stances. The participants eventually voiced their endorsements for Tom Latham for Congress, emphasizing his suitable voting record and broad policy ideas."]](https://jones-2.s3.amazonaws.com/Julian%20P.%20Kanter%20Political%20Commercials%20Collection,%201942-2016/United%20States%20House%20of%20Representatives%20Offices%20Campaign%20Ads,%201963-2016/P-1484-73105_thumbnail.jpg "1996 - U.S. House of Representatives - Thomas Paul (Tom) - Latham - \"People's Choice\"")