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- Identifier:
- P-1444-67629
- Contributing Institution:
- Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK
- Collection:
- Julian P. Kanter Political Commercials Collection
- Title:
- 1996 - United States House of Representatives Offices and Issue Campaigns - Gaines Bob - "Tough Change"
- Date:
- 1996-01-01
- Creator:
- Gaines, Bob, 1959-
- Congress:
- 104th (1995-1997)
- Identifier:
- P-1444-67630
- Contributing Institution:
- Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK
- Collection:
- Julian P. Kanter Political Commercials Collection
- Title:
- 1996 - United States House of Representatives Offices and Issue Campaigns - Gaines Bob - "We"
- Date:
- 1996-01-01
- Creator:
- Gaines, Bob, 1959-
- Congress:
- 104th (1995-1997)
- Identifier:
- P-1444-67631
- Contributing Institution:
- Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK
- Collection:
- Julian P. Kanter Political Commercials Collection
- Title:
- 1996 - United States House of Representatives Offices and Issue Campaigns - Gaines Bob - "Tough Change - DCCC"
- Date:
- 1996-01-01
- Creator:
- Gaines, Bob, 1959-
- Names:
- Struble and Oppel Communications
- Topic:
- Youth, Community health services--United States
- Congress:
- 104th (1995-1997)
- Identifier:
- P-1444-67632
- Contributing Institution:
- Carl Albert Congressional Research and Studies Center, University of Oklahoma, Norman, OK
- Collection:
- Julian P. Kanter Political Commercials Collection
- Title:
- 1996 - United States House of Representatives Offices and Issue Campaigns - Gaines Bob - "We - DCCC"
- Date:
- 1996-01-01
- Creator:
- Gaines, Bob, 1959-
- Names:
- Struble and Oppel Communications
- Congress:
- 104th (1995-1997)
![["In the 1996 political TV ad targeting Democratic candidate Bob Gaines, scenes dramatically portray opponent Terry Everett in a negative light. Everett is shown surrounded by paperwork, appearing conflicted and serious, as a narrator accuses him of accepting PAC contributions and voting against seniors, safety standards, and teen drinking laws. The ad suggests Everett's decisions have negatively impacted community welfare and broken campaign promises."]](https://jones-2.s3.amazonaws.com/Julian%20P.%20Kanter%20Political%20Commercials%20Collection,%201942-2016/United%20States%20House%20of%20Representatives%20Offices%20Campaign%20Ads,%201963-2016/P-1444-67629_thumbnail.jpg "1996 - United States House of Representatives Offices and Issue Campaigns - Gaines Bob - \"Tough Change\"")
![["In the 1996 political ad for Bob Gaines, the video contrasts candidate Terry Everett's associations with Washington and special interests against Gaines's focus on grassroots and family values. It portrays Everett as untrustworthy and corrupted, emphasizing his betrayal of voter trust and neglect of working families, while aligning Gaines with integrity and community-centered policies."]](https://jones-2.s3.amazonaws.com/Julian%20P.%20Kanter%20Political%20Commercials%20Collection,%201942-2016/United%20States%20House%20of%20Representatives%20Offices%20Campaign%20Ads,%201963-2016/P-1444-67630_thumbnail.jpg "1996 - United States House of Representatives Offices and Issue Campaigns - Gaines Bob - \"We\"")
![["The 1996 political TV ad from Democrat Bob Gaines portrays his opponent, Terry Everett, as dishonest and influenced by PAC money, contrasting Everett's early campaign promises with his actions in office that allegedly harmed seniors and compromised public safety. Gaines' ad uses stark visuals and ominous music to depict Everett as duplicitous, showcasing his broken promises and votes against public interests, particularly impacting healthcare and youth safety regulations."]](https://jones-2.s3.amazonaws.com/Julian%20P.%20Kanter%20Political%20Commercials%20Collection,%201942-2016/United%20States%20House%20of%20Representatives%20Offices%20Campaign%20Ads,%201963-2016/P-1444-67631_thumbnail.jpg "1996 - United States House of Representatives Offices and Issue Campaigns - Gaines Bob - \"Tough Change - DCCC\"")
![["The 1996 Bob Gaines campaign TV ad positions him as a pro-family candidate and strongly criticizes opponent Terry Everett for breaking promises and siding with special interests. Scenes juxtapose a sincere, family-focused Gaines against a disingenuous Everett, heavily influenced by external groups rather than his constituents. The ad emphasizes Gainess dedication to working families over special interests."]](https://jones-2.s3.amazonaws.com/Julian%20P.%20Kanter%20Political%20Commercials%20Collection,%201942-2016/United%20States%20House%20of%20Representatives%20Offices%20Campaign%20Ads,%201963-2016/P-1444-67632_thumbnail.jpg "1996 - United States House of Representatives Offices and Issue Campaigns - Gaines Bob - \"We - DCCC\"")